[Report], Customer Experience, Experiential Retail, Opinion, Retail Trends
[ Report ] Clicks-to-Bricks retailers, are they disruptor brands?
Who are retail’s disruptor brands going to be?
We predict that online only retailers creating physical outlets for the first time (commonly known as ‘clicks to bricks’ retailers) are the ones to watch. They’re arriving on the high-street unconstrained by previous retail and VM techniques.