Our November Latest & Greatest was our Human Experience edition. We’ve selected our top picks of brands that are achieving this, either through play and learning, or through immersive and interactive art exhibition recreation. We also thought you might like to take a sneak peek at what we’ve been up to recently…
In the Retail News
Adidas Originals Sneaker Exhibition, Seoul
Adidas have created a striking Sneaker Exhibition pop-up in Seoul to celebrate the brand’s EQT line. Transforming into a space reminiscent of a museum and art gallery, visitors can interact with the exhibits, experience the history of the design ethos and even remix hip-hop albums from local artists, encouraging playful interaction.
Lego Experience Hub, Denmark
Lego has opened its new experience house, capturing the brand’s playful essence providing “endless possibilities for play and learning” by giving fans the opportunity to experience what it would be like to be inside a real Lego house.
Galeria Melissa NYC Opens New Soho Location
Galeria Melissa has opened it’s latest store in NYC– a space of immersive experience, designed by artist Muti Randolph, “It’s a space made to change, to receive exhibitions, installations and guest artists.”
Our latest activity
Mercedes-Benz Pop-Up & Placement
Continuing our ongoing collaboration with global automotive leader, Mercedes-Benz, we designed and delivered interactive pop-up retail and event placements for over 28 locations, encouraging brand engagement outside of the traditional showroom, generating over 500,000 visitors in one year. Check out our work here.