We are a brand and retail design consultancy that enriches people’s lives with human-centred design.

The Human Experience Design Studio

Our work

Holistic Human Experience Design

By blending digital, physical and communications, we create insight-led, holistic experiences across interactions, products, and services that place people’s needs at the very heart. The result; multi-sensory experience design solutions that inspire engagement on a deeper, more emotional level, to provide measurable commercial results for some of the world’s leading brands.

Our services

Timberland

Timberland – Bread&&Butter 2018 pop-up experience, Berlin

PUMA

PUMA X MCFC City Store launch, Manchester

PUMA

PUMA Skill Cube – immersive digital experience, 5th Avenue flagship store

Brand and retail design that delivers

People don’t care about your touchpoints or channel strategies, all they care about is getting what they’re missing and never missing out. It’s this that has inspired Green Room, since 2001, to design experiences that emotionally connect through the senses to cultivate genuine relationships for brands at retail. And it delivers – just ask our partners at PUMA, BOSE, SEAT and Timberland.

About us

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Let’s face it: product trial can be boring at the best of times. And jogging up and down on the spot isn't exactly the best way of taking a new pair of football boots for a spin. We’ve teamed up with @puma on the latest in a series of activations to launch the new FUTURE Z boot, using gamification, AI and projection technology to make product trial great again. The experience launched in Irani Corp’s new PUMA store in Tel Aviv today. #puma #skillcube #producttrial #football #gaming #gamification #pumafootball #telaviv #digitalexperience

The past year proved a challenge for premium brands that rely on the tactility of their products at retail. But with any challenge, also comes opportunity. We worked with @PUMA to bring online product exploration to life from the comfort of your own home.
https://bit.ly/3gtJoOA